CIPD joins forces with Plotr to create career advice game site
The CIPD has partnered with careers advice specialists Plotr to create a virtual HR world to highlight the range of careers the function has to offer.
Based on the idea of gamification, where tasks are turned into a game to encourage engagement, the world is designed for 11 to 24 year olds and showcases career stories, opportunities and advice on how to get into the profession and what qualifications will support their learning.
Young people who may not have considered going into the profession can use the site to learn about opportunities across the HR industry. The site enables them to explore future career options and begin to understand what a long-term career in HR might look like.
The site’s gamification platform, called ‘The Game’, identifies careers by matching them to users’ skills, interests and personality.
Claire Bishop, CIPD head of career development, said: “The success of a business is largely down to its people and HR is at the centre of this, helping businesses and people to realise their potential. We want more young people to see how HR drives business success and start viewing it as the rewarding profession it is.
“The new HR World will ensure that young people have access to the best available information about the different career paths that the HR profession can provide, and how it gives individuals scope to work in any industry and in any location.”
Jim Carrick-Birtwell, chief executive of Plotr, said: “By speaking a language young people know and gamifying information about careers we are going to be far more successful in inspiring young people and helping them make informed choices at key decision milestones.”
The ‘HR World’ features on Plotr’s homepage and joins existing ‘worlds’ of which there are over 30 including facilities management, energy, legal, sports and fitness and sales and marketing. The worlds are a gateway to articles, videos, in depth career and employer profiles, plus the jobs and experience finder, and provide critical career insight for users.